Privacy Policy

Data Controller: Choice Guide Lab — yongun.cho03@gmail.com

Effective Date: April 29, 2026
Last Updated: April 29, 2026

This Privacy Policy describes how choiceguidelab.com (“the Site”, “we”, “us”) collects, uses, and shares information about visitors to the Site.


1. Information We Collect

Automatically Collected Information

When you visit the Site, certain information is collected automatically through third-party services including browser type, operating system, referring URL, pages visited, IP address (anonymized), and general geographic location. This information is collected through Google Analytics.

Information You Provide

We collect information you voluntarily submit via contact forms (name, email). We do not sell, rent, or share this information with third parties except as described in this policy.


2. Cookies

This Site uses cookies to improve your experience and to serve advertisements.

Strictly Necessary Cookies — Required for the Site to function.
Analytics Cookies — Used by Google Analytics. Opt out via Google Analytics Opt-out.
Advertising Cookies — Used by Google AdSense to serve relevant ads. Opt out via Google Ads Settings.


3. Google AdSense and Third-Party Advertising

This Site participates in Google AdSense. Third-party vendors use cookies to serve ads based on your prior visits to this and other sites. For more information visit Google’s Privacy & Terms.


4. Google Analytics

We use Google Analytics to collect anonymized data about Site interactions. IP anonymization is enabled. You can opt out using the Google Analytics Opt-out Browser Add-on.


5. Your Rights (GDPR)

If you are in the EEA, you have the right to access, rectify, erase, restrict, port, or object to processing of your personal data. Contact us via the Contact page to exercise these rights.


6. Data Retention

Contact form submissions are retained for a maximum of 12 months. Analytics data follows Google’s default retention settings (26 months).


7. Third-Party Links

This Site may contain links to external websites. We are not responsible for their privacy practices.


8. Children’s Privacy

This Site is not directed to children under 13. We do not knowingly collect personal information from children.


9. Changes to This Policy

We may update this policy from time to time. Continued use of the Site after changes constitutes acceptance.


10. Contact

Questions? Use the Contact page.